OK, OK, I know some of you are like, “who cares?” well, to say it bluntly…I do. I care because I wanted to support them and even though I don’t only buy black-owned products or services I do go out of my way to do so when I can. My issue is if they are no longer black-owned why should I keep going out of my way to support them when there may be a truly black-owned business more worthy of my attention?
I’m also a little ticked off because I didn’t know Lisa Price was no longer the owner and feel they wanted to give the impression she was in order to keep our money. Deceitful or smart business practices? It can be seen both ways but in this day and age where information is out as soon as it happens I know most of us stay ‘in the know’. I wasn’t in the know on this juicy tidbit so I was clueless and yes, I kinda feel duped.
Now, in all fairness, what she did by giving up ownership of her company was to expand to a larger market and take her business to the next level. I GET that and see the benefit as it brought her to a bigger base and bigger stores like Macy’s, Sephora, etc. That was a sound move, a business move and valid necessary move. I just wonder what does that all mean to a consumer who tries to buy black-owned and not just at the convenience store on the corner.
So yes, the black community does affect my wallet as I made the conscious decision to stop buying some products or services because they no longer were black-owned. I was going out of my way to bring them my hard-earned dollars and now I wonder if I was really making a difference or just giving it to some ultra-big corporation who needed my dollar about as bad as they needed a food stamp card.
Am I alone? Do others feel they are working towards economic solidarity within the black community by buying black-owned or is it all just filtering into big corporations who are getting richer? I’m cynical and I know this but right now I’m confused and as that same blogger friend also asked me, “Honestly, what does black-owned even mean anymore?” And more importantly, where is your money really going when you “buy black”? I have to sit back and wonder myself.
Originally posted 2014-04-30 15:00:42.