She also takes issue with some of her subscribers who accuse her of selling out for doing paid reviews on her channel.
Somehow they believe that it compromises her integrity, even though she is always honest in her reviews and has no problem saying if she really liked the product or not.
This is a loaded question but does a YouTuber taking payment for product reviews diminish their worth?
In my opinion, I say absolutely not. If the YouTuber is honest about the fact that the review they are posting is ‘paid’ or ‘sponsored’ and they are completely honest in their assessment of the product, then it’s absolutely within their moral rights to get compensated for the work they put into creating the video.
Anyway, this issue tied in quite nicely with an article I was reading yesterday on Techcrunch (yes I am quite the blog jumper). The article alleges that Google pays adblocker plus, the popular ad blocking software, to show some ads to users anyway. Of course users of ad blocker have taken huge issue with this allegation.
Now I can see it from the point of view of the person who has downloaded this piece of software expecting it to work in blocking all adverts so having some appear anyway is not fair. Yet as a full time blogger myself who depends on dare I say it, advertising to make my living I can totally see it from Google’s side as well.
In a way, the people who complain that paid reviews on YouTube are wrong are similar to those who want to be able to surf the web advert free. They fail to realize the one simple fact that the web is what it is today because of advertising.
Remember back in the day when you had to pay a monthly/yearly fee to view content on many websites? That is what an advert free web would look like. You couldn’t just ‘Google’ anything and have millions of pages of free information on whatever topic you are interested in.
And it’s not just online, our entire world exists in the form that it does because of advertising.
Originally posted 2013-07-10 15:00:14.